Search Engine Visibility

BizAtomic's SEV (Search Engine Visibility) Press Release is designed to maximize the visibility of your press release in the news search engines and media databases.  Critical to the success of your news release is ensuring your press release is search engine optimized and searchable for the best search terms.  This service is a bundled service of BizAtomic and PR Web and provides network distribution search engine optimization your press release.  Your press release is carefully analyzed and optimized around key search terms that increases your visibility on search engines.

BizAtomic SEV Press Releases feature a management console for tracking how often your Press Release is accessed and other vital statistics!

• Conduct keyword research to identify at least two relevant search terms
• Search Engine Optimize the press release so it gets high keyword ranking for up to 30 days in news search engines
• Distribute the press release via opt-in email to PR Web’s database of more than 65,000 media outlets
• Distribute the press release to Yahoo News and Google News
• Improve the placement of the news release in XML and RSS feeds
• Archive the press release indefinitely on PR Web, which gets over 4.5 million pages views a month
• Build relevant links from within the press release to key pages on the your web site creating inbound links.
• Provide paid inclusion of the news release through Inktomi
• Provide statistics on the number of times the press release was accessed on PR Web’s site
• ClickTracks and Google Analytics Compatible
• Keyword Rich Anchor Text in Links
• Enhanced "Page One" Placement

BizAtomic's search engine promotion services usher your press release through a three-step process:

1) Optimizing: We get to know your business and understand your target audiences, whether it's journalists, consumers, business-to-business customers, or investors.

• We conduct keyword research to find at least two relevant search terms that your target audiences are likely to use for a news search.
• We edit your press release and optimize it with the relevant search terms to give it more staying power in the news search engines.
• We also build links from your press release to relevant content on your website.

2) Distributing: Our partner, PR Web, uses a variety of channels to distribute your press release to your target audiences.

• Your press release is distributed via opt-in email to PR Web’s database of more than 100,000 media outlets, industry analysts, freelance journalists and newsrooms. You also have the option of using additional newswires.
• Yahoo News, Google News and other news search engines pick up your press release. We also use paid inclusion sending your release to major web portals such as Yahoo, AltaVista, AlltheWeb and more.
• Your press release is distributed through PR Web’s syndicated network news feeds. It is also promoted via PR Web’s blogging technology and news standards like XML, OPML, ATOM, RSS, and NewsML.
• Finally, your press release is archived indefinitely on PR Web’s site, which gets over 8 million pages views a month.

3) Tracking: As news search engine users and others find your release, we provide you with the data needed to measure results and refine subsequent press releases.

• We track the number of people clicking on your headline to read your release, which news search engine they used, what search terms they chose and more.
• We also have a joint marketing agreement with ClickTacks that offers you the option of using the ClickTracks Analyzer Hosted product to get drill-down web analytics in a visual interface at an affordable price point.

BizAtomic's search engine promotion system is very affordable.

Our search engine promotion system provides you with a number of exclusive features and competitive benefits including:

• High keyword ranking for up to 28 days in Google News, Yahoo News, MSN News and other news search engines;
• Relevant links that follow Google’s quality guidelines and Yahoo’s anti-spam policy;
• Increased number of visitors to your site from news search engines;
• More prospects who give you their email address, fill out an online form, or buy something on your site;
• Free publicity as well as leads.

Our search engine promotion technology and tracking features coupled with our professional search term optimization services are both affordable and efficient. Bringing these two services together demonstrates our commitment to our customers in continually improving and upgrading our offerings. With PR Web’s exclusive distribution technology and BizAtomic's optimization, your news releases will gain added publicity while generating new leads and customers. Search engine promotion customers will edge out those competing for media attention because of this combined dynamic service.

Below is a random sample of some distribution points from our media database of over 100,000 contacts, industry analysts and freelance journalists. Your press release will be submitted to these sources and thousands more!