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Put Your Site in the Spotlight: Generate Free Publicity
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BizAtomic's SEV (Search Engine Visibility) Press Release is designed to maximize the visibility of your press release in the news search engines and media databases. Critical to the success of your news release is ensuring your press release is search engine optimized and searchable for the best search terms. This service is a bundled service of BizAtomic and PR Web and provides network distribution search engine optimization your press release. Your press release is carefully analyzed and optimized around key search terms that increases your visibility on search engines.
BizAtomic SEV Press Releases feature a management console for tracking how often your Press Release is accessed and other vital statistics!
- Conduct keyword research to identify at least two relevant search terms
- Search Engine Optimize the press release so it gets high keyword ranking for up to 30 days in news search engines
- Distribute the press release via opt-in email to PR Web’s database of more than 65,000 media outlets
- Distribute the press release to Yahoo News and Google News
- Improve the placement of the news release in XML and RSS feeds
- Archive the press release indefinitely on PR Web, which gets over 4.5 million pages views a month
- Build relevant links from within the press release to key pages on the your web site creating inbound links.
- Provide paid inclusion of the news release through Inktomi
- Provide statistics on the number of times the press release was accessed on PR Web’s site
- ClickTracks and Google Analytics Compatible
- Keyword Rich Anchor Text in Links
- Enhanced "Page One" Placement
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| According to Neilsen/NetRatings, the unique audiences of Yahoo News and Google News now rival the online audiences of other current events and global news destinations such as CNN and BBC News. In fact, Yahoo News and Google News now reach audiences that are larger than those of major search engines like Ask Jeeves and AltaVista. If your company's marketing and promotion strategy includes the Internet, your press releases should be optimized for and distributed to the major news search engines. |
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How Does Search Engine Optimized Press Releases Work?
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BizAtomic's search engine promotion services usher your press release through a three-step process:
1) Optimizing: We get to know your business and understand your target audiences, whether it's journalists, consumers, business-to-business customers, or investors.
- We conduct keyword research to find at least two relevant search terms that your target audiences are likely to use for a news search.
- We edit your press release and optimize it with the relevant search terms to give it more staying power in the news search engines.
- We also build links from your press release to relevant content on your website.
2) Distributing: Our partner, PR Web, uses a variety of channels to distribute your press release to your target audiences.
- Your press release is distributed via opt-in email to PR Web’s database of more than 100,000 media outlets, industry analysts, freelance journalists and newsrooms. You also have the option of using additional newswires.
- Yahoo News, Google News and other news search engines pick up your press release. We also use paid inclusion sending your release to major web portals such as Yahoo, AltaVista, AlltheWeb and more.
- Your press release is distributed through PR Web’s syndicated network news feeds. It is also promoted via PR Web’s blogging technology and news standards like XML, OPML, ATOM, RSS, and NewsML.
- Finally, your press release is archived indefinitely on PR Web’s site, which gets over 8 million pages views a month.
3) Tracking: As news search engine users and others find your release, we provide you with the data needed to measure results and refine subsequent press releases.
- We track the number of people clicking on your headline to read your release, which news search engine they used, what search terms they chose and more.
- We also have a joint marketing agreement with ClickTacks that offers you the option of using the ClickTracks Analyzer Hosted product to get drill-down web analytics in a visual interface at an affordable price point.
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What are the Benefits of Search Engine Optimized Press Releases?
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BizAtomic's search engine promotion system is very affordable.
Our search engine promotion system provides you with a number of exclusive features and competitive benefits including:
- High keyword ranking for up to 28 days in Google News, Yahoo News, MSN News and other news search engines;
- Relevant links that follow Google’s quality guidelines and Yahoo’s anti-spam policy;
- Increased number of visitors to your site from news search engines;
- More prospects who give you their email address, fill out an online form, or buy something on your site;
- Free publicity as well as leads.
Our search engine promotion technology and tracking features coupled with our professional search term optimization services are both affordable and efficient. Bringing these two services together demonstrates our commitment to our customers in continually improving and upgrading our offerings. With PR Web’s exclusive distribution technology and BizAtomic's optimization, your news releases will gain added publicity while generating new leads and customers. Search engine promotion customers will edge out those competing for media attention because of this combined dynamic service.
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| Below is a random sample of some distribution points from our media database of over 100,000 contacts, industry analysts and freelance journalists. Your press release will be submitted to these sources and thousands more! |
- USA Today
- The Daily News
- Los Angeles Times
- Chicago Sun Times
- Detroit News
- Philadelphia Inquirer
- Boston Globe
- Boston Herald
- San Jose Mercury News
- The Denver Post
- Miami Herald
- Atlanta Journal-Constitution
- MSN News
- Daypop
- Feedster
- NewsNow
- ABC News
- CBS News
- NBC News
- NPR
- The Jewish Chronicle
- Bloomberg.com
- Radio Manila
- iparenting.com
- WMVP-AM
- Charlotte Home Design
- Investor Relations Magazine
- Broadcaster's Bulletin
- Undersea Warfare
- Biz Best
- Davis, Gareth
- European Logistics Management
- Commercial Carrier Journal
- Cityscope Publications
- Official City Guide
- Derby Evening Telegraph
- Irish Echo
- Australasian Plant Pathology
- Brazilian Archives of Biology
- ATN Channel 7 - State Parliam
- Bay 6 Productions
- Illinois Reporter
- Episcopal Life
- From the Ground Up
- Television Broadcasts Limited
- CosmoGirl
- WBDC-FM
- WTTW-TV
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©2000-2007 BizAtomic and its licensors. All rights reserved. Use of this web site constitutes acceptance of the Terms of Use and Privacy Policy. BizAtomic designs, develops, hosts, and maintains websites, Ecommerce catalogs, shopping carts, web databases, and website applications. BizAtomic software and services offer scalability, reliability and security, and are flexible enough to adjust to your every need. If you are ready to take advantage of all BizAtomic has to offer, call us at 1-800-942-9475 or email us today.
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